Social Media, SEO, and Website Optimization
GrokDotCom has been talking about Unique Value Proposition (UVP) for some time now and today published a case study on how it can help conversion.
UVP is a statement about “what makes your website/business unique, and why customers should buy from you and not your competitors.”
Jesse and I are going to be running a test soon [...]
With the recent instability of our economy, many online and traditional marketing companies are having a hard time convincing their clients that they should continue to pay us. Everyone knows that more often then not that marketing dollars are often the first to go, most of us also know that the companies that make smart [...]
Jacinta and Jesse are web marketers with expertise in social media and building brand equity. 
